Apps & Software

Announcing Windows 10

It’s a humbling and amazing thing to work on Windows, which is used by over 1.5 billion people in every country of the world. From kids playing with computers for the first time, to writers and journalists, to engineers, to gamers, to CEOs, at some point Windows has empowered all of us.

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In the Windows team, we’re proud of this – but we also know that the world today is very different from the one in which Windows grew up. Today, devices outnumber people. Connectivity is like oxygen. The tension between the desire for agility versus stability poses a huge challenge for IT Pros. Experiences – no matter what device you’re on – just need to work. The only thing that hasn’t really changed is the situation for developers – still too much to do, and not enough time.

One way to look at it is that Windows is at a threshold :-). It’s time for a new Windows. This new Windows must be built from the ground-up for a mobile-first, cloud-first world. This new Windows must help our customers be productive in both their digital work and their digital life. This new Windows must empower people and organizations to do great things.

That new Windows is Windows 10.

Windows 10 represents the first step of a whole new generation of Windows. Windows 10 unlocks new experiences for customers to work, play and connect. Windows 10 embodies what our customers (both consumers and enterprises) demand and what we will deliver.

Windows 10 will run across an incredibly broad set of devices – from the Internet of Things, to servers in enterprise datacenters worldwide. Some of these devices have 4 inch screens – some have 80 inch screens – and some don’t have screens at all. Some of these devices you hold in your hand, others are ten feet away. Some of these devices you primarily use touch/pen, others mouse/keyboard, others controller/gesture – and some devices can switch between input types.

 

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We’re not talking about one UI to rule them all – we’re talking about one product family, with a tailored experience for each device.

And across this breadth of devices, we are delivering one application platform for our developers. Whether you’re building a game or a line of business application, there will be one way to write a universal app that targets the entire family. There will be one store, one way for applications to be discovered, purchased and updated across all of these devices.

Windows 10 will deliver the right experience on the right device at the right time. It will be our most comprehensive platform ever.

Now, during the design of a new Windows, we spend time with many diverse customers. One of the most important of these customers is the enterprise. In the past year I’ve talked to dozens of enterprise customers and listened to how they are using and deploying Windows, and what they need from us.

These customers are betting their businesses on Windows – in the first half of this year, shipments of enterprise PCs grew 14%. In that same time period, shipments of Windows enterprise tablets grew 33%.

These customers have a need to evaluate Windows early, so we are starting our dialog with them today. For more details about what Windows 10 will have for these customers, check out this blog post on the Windows for your Business blog.

Tomorrow, we are excited to announce the Windows Insider Program, where PC experts and IT Pros can get access to a technical preview of Windows 10 for desktops and laptops. Soon after, we’ll also be releasing technical previews of Windows Server and our management tools.

With the Insider program, we’re inviting our most enthusiastic Windows customers to shape Windows 10 with us. We know they’re a vocal bunch – and we’re looking forward to hearing from them.

The Windows Insider Program is intended for PC experts and IT pros who are comfortable using pre-release software with variable quality. Insiders will receive a steady stream of early builds from us with the latest features we’re experimenting with.

This week’s announcements are just the first chapter of our conversation with customers about Windows 10 – with a focus on enterprise features (because enterprises have a need to evaluate software early on) and the desktop/laptop experiences. Early in 2015 we’ll introduce the consumer chapter and talk much more about other device types and more consumer features. We’ll then continue the conversation with the developer chapter at our Build conference, and later in the year we’ll release Windows 10 and look forward to some amazing new devices.

Today was an important beginning for our customers and partners as we embark on the Windows 10 journey together. I encourage everyone reading this to sign up for the Windows Insider Program, download the technical preview, and let us know what you think. Check here tomorrow for specific details – but in the meantime, here’s a peek at some of the new features you can test drive once you become an Insider:

 

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