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| Facebook Personal Post Program |
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| Posted by Nick G. |
| Thursday, 04 October 2012 11:04 |
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So if you haven't heard, Facebook is going to be experimenting with a new marketing program where regular Facebook members can get their words and events out there for all to see. The only catch is that it will cost you. For example, if you want to advertise a concert or a movie that you think people should all see, it'll probably cost you about $5-$7. It's an interesting idea I suppose, but according to a poll conducted by Facebook marketers, the answer among the majority of users is a consistent "No." "Facebook has a new offer for users with US$7 in their pocket -- they can use that cash to pay to promote their own posts on the social network. The social network already uses a complex algorithm to determine which posts appear on any given News Feed. With Facebook's new feature, though, users can pay $7 to ensure the posts they consider most newsworthy, such as news about a charity, big announcement or significant life event, will get more eyeballs. Facebook has been experimenting with the feature outside of the U.S. since May, when it rolled out the service in New Zealand. It has since tried it out in more than 20 countries and made its domestic debut on Wednesday. It will only be available to users with fewer than 5,000 friends or subscribers, separating it from the feature on Facebook that allows businesses to pay to promote their posts. That makes the initiative the first time that Facebook is reaching out to its individual users to boost its revenue stream by sharing information." Source: Tech News World |