Although there are multiple platforms you can choose to build a website on, there’s arguably none more easy and efficient than WordPress.org. If it’s good enough to power 40% of the entire internet, it’s surely good enough for you!
Here’s why we can’t recommend WordPress development enough when you’re shopping around for the best place to make your site.
1. It’s Free
Like all the best things in life, WordPress is FREE. It costs nothing to install, use, and modify. You can download it to as many devices as you like and never be charged a penny.
While the platform is free, you’ll need to pay for your domain, hosting, and custom site design (if you choose to go that route).
Simple site templates are also free, but there are also a number of affordable paid options you can explore if you don’t want a fully custom website developed for you.
2. It Can Be SEO Optimized
WordPress uses the highest-quality, standard compliance code. It’s super easy for Google to read and understand, therefore giving sites a great foundation for their own SEO work.
WordPress also offers a multitude of SEO plugins to make your job even simpler. Using the platform, you can get a head start on optimizing your site for search engines.
3. Easy Plugin and Theme Customization
Besides SEO plugins, there are a wealth of other add-ons exclusive to WordPress sites. Like apps for your phone, you can add plugins to get extra features on your site, from contact forms to advanced analytics.
You don’t need to know how to code to do any of this. Even better, the platform comes with thousands of themes to help you get your site looking how you want it. The themes themselves are customizable, allowing you to change the color scheme, add your logo, add graphics and text, and loads more.
Saying this, not all themes are created equal. With so many people using WordPress to build their websites, there’s no shortage of reliable web developers who can help you get your site constructed as perfectly as possible. Whether that’s creating a new theme for you or customizing a pre-existing theme, the versatility really can’t be beaten.
4. It’s Secure
Web security is as important to you as it is to your customers. They want to know that any data that they input into your site — their name, email address, credit card details — is safe from hackers.
On the flip side, you need to feel safe in knowing that your site isn’t easily broken into and hijacked.
Luckily, WordPress was developed with web safety in mind and continuously updates with the latest security technology. For added layers of protection, you can install other web security products into your WordPress site, so you need to take no chances with your and your customers’ personal information.
5. Simple Management and Updates
Unlike some custom-coded sites where you’ll need to call up your developer to change a single line of text, WordPress’s CMS is extremely easy to use.
There’s also a simple management dashboard where you can change or update your themes and plugins at any point.
The best part is that you can also do all of this using WordPress mobile apps when you’re out and about — update your website copy or install a new plugin from a sunny beach on vacation if you want to!
Bottom Line
Whether it’s your first website or you just want an easy life, using WordPress to build your site is a no-brainer. Almost half of all the websites in existence use it because it’s so user-friendly.
Get in touch with a WordPress developer or download it yourself to start building your site today.