Nike has one, Samsung has one, Sony had one ages ago and now Adidas has one …
“A watch with a colour touchscreen and built-in heart monitor that studies the wearer’s pulse to create training programmes has been unveiled by Adidas. The gadget – which is being targeted at runners – also includes a GPS location chip to maximise the accuracy of its readings.
It marks a move by the German firm into the smartwatch sector, although the device does not run third-party apps. The news comes the same week as rival Nike updated its own activity tracker.The two companies – which are best known for their sports clothing and shoe ranges – are taking different approaches with their flagship products.
At $399 (£350 in the UK) Adidas’s Micoach Smart Run is more than double the price of Nike’s $149 Fuelband SE. But it offers a wider range of sensors as well as the ability to play MP3 audio files to wireless headphones via Bluetooth.
It also has the advantage of offering partner apps for Android, Windows Phone and iOS devices. By contrast, Nike only offers a Fuelband app for the iPhone.”
Source: BBC