BenQ Introduces the Revolutionary W2720i 4K Home Cinema Projector with AI-Powered Technology

BenQ, the global leader in DLP 4K projectors, proudly announces the launch of the W2720i, a cutting-edge AI-powered home cinema projector. This innovative projector is designed to transform modern living spaces into theatre-like settings with unparalleled ease and sophistication, offering first-time home theatre projector buyers an unmatched viewing experience.

Effortless Setup and Automatic Optimisation with AI Cinema Mode
The W2720i’s revolutionary AI Cinema Mode is engineered to provide a seamless setup and superior picture quality, making it ideal for newcomers to home theatre projectors. With features like real-time ambient brightness adjustment and content-specific enhancements, the W2720i adapts to varying light conditions, providing a tailored experience for every user. This smart technology ensures that users can enjoy director-level movies without extensive colour calibration knowledge.

Unmatched Out-of-the-Box Colour Accuracy with CinematicColor Technology
BenQ’s CinematicColor technology is at the heart of the W2720i, delivering out-of-the-box colour accuracy that beginners can rely on. The W2720i is backed by BenQ’s colour calibration expertise, with a dedicated team trained and certified by THX and ISF. This expertise ensures the projector meets commercial digital cinema standards such as DCI-P3. Each unit comes with a factory calibration report, demonstrating D65 colour temperature and colour accuracy with Delta E<3, ensuring vibrant and true-to-life colours as intended by the director. Alongside CinematicColor, BenQ HDR-PRO Technology features industry-leading multi-stage light control technologies, including Global Contrast Enhancer, Local Contrast Enhancer, and Dynamic Black, supporting HDR 10+ for stunning visual quality.

Next-Generation Home Cinema with Eco-Friendly LED
The W2720i employs an eco-friendly LED light source, representing the growing trend and importance of solid-state illumination (SSI) in the home theatre market. SSI offers numerous advantages over traditional lamp-based projectors, including superior colour accuracy, longevity, and quiet operation. With up to 30,000 hours of colour-rich performance, the W2720i eliminates the need for frequent lamp replacements, significantly reducing maintenance costs and ensuring a consistent, high-quality viewing experience.

Comprehensive Home Entertainment and Projection Flexibility
The W2720i is designed to elevate home entertainment by offering a flexible projection setup that can project a 120″ screen from just 2.7 metres away, with features like 1.3x zoom, Auto Screen Fit, 8-point Corner Fit, and Vertical Lens Shift. It also supports comprehensive entertainment options including the built-in Android TV with 4K streaming services such as Netflix and Disney+. The projector includes three HDMI 2.1 (HDCP 2.3), SPDIF, and eARC for 7.1 channel sound with Dolby Atmos pass-through, making it easy to connect to soundbars or speakers.

Looking ahead, BenQ is committed to further innovation in the home theatre market, focusing on integrating advanced technologies to enhance user experience and maintaining its leadership in delivering top-notch visual solutions.

[Editor’s note: The W2720i has an MSRP of €1,999]