TEAMGROUP announced its partnership with B&H PHOTO, a leading U.S. retailer of photo and video equipment. Founded in New York in 1973, B&H is renowned in the industry for its professional photo and video equipment, exceptional service, and fast logistics. With over 50 years of expertise in the U.S. market, B&H brings extensive experience in market operations and a sophisticated understanding of consumer demand, leveraging insight to anticipate market shifts, identify emerging trends, and deliver products and services that resonate with American consumers. TEAMGROUP and B&H will drive growth in the U.S. professional photography and videography market, offering creators unparalleled solutions and support.
TEAMGROUP has achieved remarkable success in the U.S. market over the years, having established a strong presence initially through e-commerce for many years. With the rise of the Creator Era, TEAMGROUP leveraged its robust research and design capabilities to launch the T-CREATE brand in 2020, which aims to unlock the creators’ limitless potential through innovative technology. The U.S. is a vibrant market for multimedia producers, attracting pioneering professionals who demand the highest quality in creative production and photography equipment. This market represents immense potential and business opportunities. TEAMGROUP is well-positioned to meet the ever-evolving needs of creators in the U.S. market.
The partnership begins with the T-CREATE series, designed specifically for filmmakers. This series includes the CinemaPr P31 Portable SSD, as well as the DRAM and SSD product lines, which will serve as the key force for market penetration. TEAMGROUP aims to deepen its presence in the U.S. visual content creation market and enhance brand awareness through close collaboration with B&H.
With its strong market reputation and extensive customer base, B&H is the ideal partner for TEAMGROUP as it expands into the U.S. professional photo and video market. TEAMGROUP and B&H will work together to strengthen their market standing in the U.S., focusing on mutual success and long-term growth.